I work exclusively with founder-led agencies, typically doing between $50k and $150k per month, where the founder is still deeply involved in sales. These are agencies with real demand and deal flow where sales works, but only because the founder is personally driving it. If you already have a fully independent sales team operating without founder involvement, this is likely not a fit.
I help agency founders remove themselves from day-to-day sales without breaking revenue, margins, or delivery. The outcome is not better sales calls or higher persuasion skills; the outcome is sales that can run without the founder being the bottleneck. That requires systems, process, hiring, and a structured transition rather than advice or motivation.
I design and install a complete sales operating system inside your agency that allows sales to function without founder dependency. This includes system architecture, documented process, discovery and qualification frameworks, sales assets, performance visibility, and the hiring, onboarding, and training of a closer. By the end of the engagement, sales can operate day to day without you being on every call or manually holding things together.
Not at this time. Agencies have very specific dynamics around retainers, delivery constraints, margin sensitivity, and relationship-driven sales that generic sales frameworks do not account for. Focusing exclusively on agencies allows me to go deeper, move faster, and avoid one-size-fits-all solutions that tend to break in real agency environments.
No. This engagement assumes your agency already has some form of demand working, whether that comes from inbound, referrals, outbound, or founder-led selling. My role is to ensure that demand is captured, converted, and managed correctly through a system that does not rely on you personally.
No, and that is intentional. Revenue outcomes depend on factors beyond sales systems alone, including market conditions, lead quality, pricing, and delivery capacity. What is guaranteed is the delivery of a fully built and documented sales system with clear ownership, rules, and visibility that allows a closer to operate without founder dependency. If the agreed-upon system is not delivered as scoped, I continue working at no additional cost until it is.
Sales coaches teach and consultants advise, but I build and install. You are not left with theory, frameworks, or recommendations; you are left with working systems, documented processes, usable assets, trained personnel, and real operational visibility. This is an operator-style engagement designed to remove a dependency, not an ongoing coaching relationship.
Once we decide to move forward, we complete onboarding and access setup, run a deep diagnostic of your current sales execution, and then begin building the system in the correct dependency order. Each phase produces tangible outputs that you can review and use immediately rather than abstract plans or future promises.
Yes. You work directly with me, not junior consultants or outsourced teams. All system design, documentation, and decision-making is handled at the operator level to ensure the outcome actually works in your agency.
Success is defined by founder independence from sales rather than vanity metrics. Sales should run without you being on every call, pipeline health should be visible and predictable, deals should not rely on founder intuition or relationships alone, and a closer should be able to operate without chaos, margin erosion, or constant intervention.
Yes. This is a fixed-scope engagement designed to fully solve the problem rather than a month-to-month advisory arrangement. That commitment is what allows the system to be built correctly and last beyond the engagement.
You keep everything that is built, including systems, documentation, assets, hiring frameworks, and performance visibility. The system does not depend on me to function, and any ongoing support or expansion is optional and separate rather than assumed.
The next step is to book a call, which is used to confirm fit, diagnose your current sales constraints, and determine whether it makes sense to work together. If it does not, I will tell you directly.